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Put together by Business Insider, the monetization gap between Android and iOS is so profound that releasing a free-to-play game supported by advertising will bring you in just seventy-seven cents to every dollar earned by an iOS app developer.
But it gets worse. Every dollar earned on in-app purchases on iOS brings in less than a quarter on Android. And overall, developers make just $0.19 per download in revenue, compared to a dollar earned in revenue on iOS.
That’s abominable. Android may have a bigger marketshare than Apple’s, but this is why the best apps come to iOS first: despite the smaller marketshare, it can be five times more profitable to do so.
Data source: via CultofMac
Origine source: BI (By John Brownlee)
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