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Apple yesterday posted a new video ad on its Youtube channel promoting its latest flagship iPhones iPhone XS and iPhone XS Max calling it “Growth Spurt” which is a nod to the largest iPhone screen ever; 6.5-inch iPhone XS Max.

During this minute-long clip, everything that’s pictured by iPhone XS Max gets enlarged to an enormous size affecting the cat, an avocado toast, a corgi a woman, a golf ball, a fish and more.

AdWeek provided some info on the Ad which was directed by John Hillcoat who is also known for directing Cannes Lion-winning film Corazón, the background sound is by Confidence Man “Catch My Breath”.

Commonly, Apple follows its new handsets with a series of new videos showing off new feature and providing a guided tour to users and that what it did sins the announcement of iPhone XS and XS MAX.

Apple launched these two devices last week, which feature a new A12 chip and improving in photography capabilities, Face ID and more, the iPhone XS and XS Max are available online and retail stores in many countries.

Data source:  Youtube via MacRumors

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